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The FMCG Guys

Gunnur Gunnarsdóttir, Executive Director of Retail Operations and Human Resources at Samkaup: Retail in Iceland (Feb '24)

Feb 19, 2025
59:30

The FMCG Guys will be back with all-new episodes very, very soon. In the meantime, enjoy this episode from one year ago which Daniel recorded in Iceland.

Ever wondered what running supermarkets in a remote country like Iceland looks like? Daniel was lucky enough to learn this in this fascinating in-person interview live from Keflavík. Our guest (and host, in this occasion!) is Gunnur Gunnarsdóttir, who runs both Retail and Human Resources at Samkaup, one of the island's main players in FMCG Retail with a number of banners.

This Episode is brought to you by Softserve Business System. Start a conversation about fact-based digital transformation today by visiting https://softservebs.com/

Listen in, transport yourself to Iceland and learn about:

  • Gunnur's career path from Human Resources Manager to heading up a Retail Organization
  • Iceland's FMCG market: Retail Footprint, Challenges and Opportunities for brands
  • Samkaup's mission of serving the entirety of Iceland's population even at a financial cost
  • HR initiatives in diversity, continuous learning and talent attraction
  • Omni-channel initiatives and partnership with Lobyco in Loyalty

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