Ep 126: AKNF - Don't Make These Amazon Seller Rookie Mistakes

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Today's AKNF features Amazon scaling vets Rob and Clifford from Pilothouse.

Something about Eric and Clifford seems to make for a loose show, though filled with value  

We covered the critical errors that new Amazon sellers make, such as:

• Thinking they’re your competition!
• Following Amazon’s Best Practices
• Neglecting PPC campaign structure/organization

Nitty Gritty:

• Wrong account selected when making updates
• Putting a somehow flagged word in a listing - pesticide, adult product, etc.
• A+/Store with “boastful” marketing language 
• Amazon inventory/labeling/support - expecting them to use common sense

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