The LinkedIn™ Branding Show

How to Leverage In-Person Events Using LinkedIn: Steal Our Best Networking Tips

Feb 13, 2025
Discover how to supercharge your networking at in-person events! The hosts unveil strategies for engaging attendees before, during, and after gatherings. Learn the art of balancing personal interactions with maintaining a robust LinkedIn presence. They share personal anecdotes from a recent conference, stressing the timeless need for business cards in a digital age. Embrace the power of LinkedIn to foster lasting professional relationships and turn casual meetups into valuable connections.
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ADVICE

Pre-Event LinkedIn Connections

  • Connect with event attendees on LinkedIn before the event.
  • This helps avoid cold conversations and fosters pre-event connections.
ANECDOTE

Overwhelmed by Networking

  • Michelle J. Raymond felt overwhelmed after attending a local marketing event.
  • She realized the importance of connecting with attendees beforehand and updating LinkedIn profiles.
ADVICE

Tagging Etiquette

  • Ask permission before tagging people in photos on social media.
  • Share event photos and tag attendees, especially speakers, to maintain connections.
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