Publish & Prosper Making the Most of Partnerships to Grow Your Audience
In this episode, Lauren & Matt explore how indie authors and content entrepreneurs can use partnerships and collaborations to grow their audience, establish authority, and build long-term relationships that outlast any algorithm. We break down strategies for how to identify the right partners, pitch yourself, and make the most of a mutually beneficial collaboration.
Watch this episode on YouTube!
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Dive Deeper
💡 Explore These Resources
- Sponsor Magnet by Justin Moore
- SparkToro
- BuzzSumo
💡 Listen to These Episodes
- Ep #13 | Earning Free Publicity for Your Book
- Ep #46 | How to Maximize ROI on In-Person Events
- Ep #68 | Maximizing Your Chances of Discoverability in Generative AI Search
💡 Read These Blog Posts
- How to Pitch Your Book for Earned Promotion
- How to Grow Your Author Network
- Your Guide to Blog Tours and At-Home Marketing
💡 Watch This Webinar
Sound Bites From This Episode
🎙️ [2:22] “I think it's even more critical right now that people understand the importance of them, but also how to do it. Because right now everything is white noise.”
🎙️ [10:10] “That level of authority and recognition, I think, is really important and that's a great benefit of collaborating with other creators and authors.”
🎙️️ [27:31] “Nothing can ruin a potential friendship or partnership a relationship faster than not delivering on something that the other deems important.”
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