486: What AI Will NOT Replace in Business with Michael Fenech of SKUdrop
Nov 17, 2023
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Michael Fenech, an Australian entrepreneur and ecommerce expert, discusses the use of AI in business. Topics include saving on supply chain costs, improving product descriptions with AI, turning negative reviews into positive, efficient spreadsheets, generative AI for product images, and why AI will not replace everything in business.
AI can optimize product selection and improve copywriting in e-commerce, but human skills like networking and gut instinct are irreplaceable.
Starting an e-commerce business requires perseverance, focusing on customer problem-solving and learning from initial failures.
Deep dives
The Importance of AI in E-commerce Businesses
AI is revolutionizing e-commerce businesses by providing leverage and efficiency. By using AI tools like chat GPT, entrepreneurs can optimize their product selection, analyze negative reviews to identify problems and develop solutions, and improve copywriting for better conversion rates. AI also plays a crucial role in automating tasks like formula creation in spreadsheets and generating imagery for marketing purposes. However, AI will not replace human skills like networking and gut instinct, which remain essential in the business world. Implementing AI in e-commerce requires perseverance through initial challenges and avoiding subjective niches to focus on solving customer problems.
The Power of Leverage and Relentless Determination
Starting an e-commerce business requires relentless determination and the ability to navigate challenges. Entrepreneurs should expect to encounter setbacks and make the choice to either give up or use their goals as fuel to keep going. Success often comes to those who persist despite initial failures. Additionally, entrepreneurs should focus on selecting products that solve customer problems rather than relying on subjective niches. By identifying what competitors have missed and meeting customer needs, entrepreneurs can gain a competitive edge and increase their chances of success in the e-commerce industry.
Where to Find More Information
For more insights and knowledge about AI, e-commerce, and entrepreneurship, individuals can follow Michael Fennick on Instagram (@MichaelFennick) and TikTok (@Michael.Fennick). Michael shares valuable content, including motivation, AI-related videos, and experiences to support and inspire aspiring entrepreneurs.
Michael Fenech is ready to give back. After decades of building ecommerce businesses and getting mentorship from top executives, he’s passing on his wisdom to people like you. Fenech is an Australian entrepreneur, writer, startup advisor, and ecommerce expert. Fenech is the co-founder of SKUdrop, and VoiceByte, and an official member of the Fast Company executive board and Entrepreneur.com, where he writes about ecommerce and tech startups and shares his insights and experience for entrepreneurial success.
Listen to Nathan and Michael discuss:
How SKUdrop helps founders save on supply chain costs
Improving bullet points and product descriptions with AI
Using ChatGPT to turn negative reviews into positive reviews
Using the Merlin extension to create formulas for efficient spreadsheets
Generative AI tools to edit, improve, and describe product images
Why you need to be inquisitive as an entrepreneur
Using AI to start an ecomm business from scratch
What AI will not replace in business
The danger of launching a product based on taste
Why ecomm is like going through the gates of hell
And much more ecomm advice…
*This interview was part of the Foundr Ecomm-AI Summit that took place October 23 - 25, 2023.
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