We welcome Alexus Smith of IAB to the Sensei’s corner. Alexus is a Project Manager at IAB, which equips the media and marketing industries to excel in the digital economy. In today’s episode, Alexus and I discuss project management and event planning in the programmatic advertising industry and what is required to plan a major event in our industry.

Timestamp:

01:26 - Alexus’ Introduction

03:38 - What is Project Management? A Simplified Definition.

09:33 - Alexus’ Favorite Part of Program Planning

11:27 - What is a Communication Plan?

15:06 - Alexus’ Superwoman Moment

21:00 - Three Things to Consider When Planning & Managing an Event

25:55 - Networking Tips for Introverts

31:29 - Alexus’ Journey

34:49 - Skills Needed to Be a Project Manager

38:44 - Alexus’ Weekly Self-Care

Resources Mentioned in the Episode

Alanna Foxx Affirmation Videos:  Youtube

Fabiana Ferrarini Queen Warriors Workout Program: Website | Instagram

Guest Information:

• Alexus Smith - Project Manager at IAB
• • LinkedIn 

Meet Our Team:

• Hélène Parker - Chief Programmatic Coach
• • Programmatic Meet Up | Website | LinkedIn | Twitter
  • Programmatic Digest - Youtube | LinkedIn | Instagram
  • The Reach & Frequency Course - Listeners get a 10% discount with code podcast10
• Clint Davis - Editor
• • LinkedIn
• Andria Singletary - Podcast Manager
• • Website | Instagram | Facebook | LinkedIn