How Implementing EOS Fueled Fuelius' Growth And Efficiency with Paul Earnden

Dec 11, 2022

Paul Earnden, Managing Director at Fuelius, discusses his agency's growth strategies and the implementation of the Entrepreneurial Operating System (EOS). He reveals how EOS transformed their operations and the essential roles of visionaries and integrators. The conversation dives into setting effective quarterly objectives, known as 'rocks', and how they optimized management tools by transitioning from spreadsheets to 90.io. Paul also shares insights on launching their new podcast, aiming at enhancing sales and marketing transparency.

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Intro

00:00 • 4min

Navigating EOS Implementation

03:56 • 9min

Setting Effective Quarterly Rocks

12:36 • 15min

Transitioning to 90.io for Enhanced EOS Management

27:11 • 2min

Optimizing Agency Operations

28:54 • 9min

Strategizing for a Successful Podcast Launch

37:45 • 2min

In this episode of Agency Journey, Paul joins Gray to discuss what EOS is and how it significantly contributed to Fuelius' growth.

Paul Earnden is the Managing Director at Fuelius, an agency that works with scaling companies to provide end-to-end customer journey solutions. Fuelius offers a full suite of services, including CRM enablement, inbound marketing, and web development, designed to help scaling companies grow.

Topics discussed in the episode:

How Fuelius started and why it is a sub-brand of Prodo.
Fuelius' journey as a sub-brand and the challenges they faced as an agency.
Paul's role at Fuelius as a Managing Director and Integrator.
The difference between a visionary and an integrator and the importance of each role.
The story of how Paul was first introduced to the EOS at the HubSpot Inbound Conference.
A brief explanation of what is EOS?
Their experience with the EOS survey and the start of their journey implementing EOS for their agency.
Fuelius' implementation timeline, mistakes from implementing EOS, and the importance of involving the right people in the process.
What is an accountability chart, and how does it differ from an organizational setting?
How does the ROCKS setting look like for Fuelius, and what are ROCKS?
How Fuelius creates a scorecard and sets KPIs
The project management tool that Fuelius uses when they pivoted away from spreadsheets.
Fuelius' Tech Stack - what tools are they using that are unknown?
Launching Fuel Your Funnel Podcast and what's it about
Plans for Fuel Your Funnel Podcast

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Resources mentioned in this episode:

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