While in a lot of cases people will have joined your membership to get the benefit of your particular expertise; bringing in experts in complimentary topics can add a lot of additional value to your offering.
Not only does inviting guest contributors increase the value and variety you provide to your members; but it's also a smart strategy for minimizing the workload involved in creating all content yourself.
In this episode, I discuss:
- The benefits of inviting other experts to contribute to your membership
- How best to approach your guests and convince them to get involved
- Examples of the types of content you might ask a guest to contribute
- How to make it easier for your potential guest to say "yes"
Membership Geeks Podcast with Mike Morrison