

679: Brad's Big Day Out
Aug 20, 2025
Brad shares his adventures at a bustling sidewalk sale in Chicago, discussing memorable finds and his excitement for unique stationery. The critique of Lamy's customization options sparks lively debate, while ink drying times are examined for their commercial significance. Delving into recent tariff changes, the impact on local businesses is a hot topic. Personal stories from a Cubs game and a concert add a fun twist to the stationery discussion, weaving together a day filled with creative connections and pen passion.
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Episode notes
Demand Meaningful Product Customization
- Avoid token customization that doesn't matter in use or visibility.
- Demand meaningful changes (matching clips, colored logos) rather than superficial ring swaps.
Good Design Uses Negative Space Strategically
- Design that balances coverage and negative space can highlight key features.
- Brad praises the Keith Haring Blackwing pencil for thoughtful placement that preserves visual hierarchy.
Test Planner Paper With Harsh Inks
- Test new paper widely before committing product orders.
- Use highlighters and rollerballs in tests to reveal bleeding, feathering, and ghosting quickly.