Pens, Tariffs, and Sales

This chapter explores the intricacies of tariffs affecting the pen industry and their impact on logistics. It vividly recounts the excitement of the Atlas Stationers sidewalk sale in Chicago, where vendors and attendees came together to celebrate all things stationery. The speakers share their experiences with product management, high foot traffic challenges at checkout, and a recent interactive signing event, highlighting the enjoyable connection with fans and their newfound pen treasures.