The Hustle Daily Show

Southwest Airlines to become more “premium” to save their skin

Sep 27, 2024
Southwest Airlines is undergoing a major transformation, introducing assigned seating and premium legroom as it shifts from its budget-friendly roots to compete in an evolving market. The implications for customer satisfaction and brand identity are hotly debated. Meanwhile, tech news takes a spotlight with Meta's new smart glasses and the FTC's latest ruling affecting AI chatbots. The landscape of the airline industry is also changing, with recent mergers raising questions about profitability versus loyalty in future travel experiences.
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