Proof to Product

376 | How to Start Licensing Your Art with Bonnie Christine, The Professional Creative

Jan 21, 2025

Bonnie Christine, an internationally renowned surface pattern designer and award-winning educator, shares her insights on art licensing as a revenue stream. She discusses the lengthy yet rewarding process of licensing artwork and the importance of resilience in the face of rejection. Bonnie also highlights the role of art agents and in-house sales teams, while tackling the evolving influence of AI on the art industry. Additionally, she reflects on her journey from artist to educator, emphasizing the transformative power of teaching in the creative field.

33:24

Creator website

Episode guests

Bonnie Christine

AI Summary

AI Chapters

Episode notes

Podcast summary created with Snipd AI

Quick takeaways

Licensing artwork provides artists with a significant revenue stream by allowing them to earn royalties from their designs across various markets.

Navigating rejection is crucial for artists, as persistence and resilience are essential in overcoming the common challenges of the creative process.

Deep dives

The Value of Art Licensing

Licensing artwork offers artists a significant revenue stream by allowing them to earn royalties from their designs. An artist can create a piece of artwork and license it across multiple industries, such as fabric, wallpaper, and stationery, enabling one design to generate income in various markets. For example, artwork that an artist created ten years ago may still be earning royalties today, demonstrating the long-term benefits of effective licensing. This approach not only allows artists to maintain creative freedom but also provides the opportunity to generate passive income over an extended period.

Intro

3min

From Passion to Pedagogy: A Designer's Journey

4min

Navigating the Challenges of Live Teaching

2min

Unlocking Revenue Through Art Licensing

18min

Artistry in the Digital Age

4min

Enhancing Learning through Supportive Programs and AI Assistance

3min

Have you ever thought about licensing your art, but have no idea where to start? Licensing can be a really great supplemental revenue stream for your business. Nowadays, there are lots of folks looking for art to apply to their products.

This week, we have Bonnie Christine on the show. She's an internationally renowned surface pattern designer, an entrepreneur, and an award-winning online educator. She's been creating artwork for brands and products around the world since 2009. She's a self-taught designer and runs the Surface Design Immersion program that's geared for creative entrepreneurs. She's also the host of the Professional Creative Podcast, I have an interview coming out on her show soon.

During our interview, we talk about how making residual income through art licensing, how it can be lengthy, but also rewarding process, and also a great way to make extra income for your business. We also talk about the importance of being proactive, how to handle rejection as a creative, and a breakdown of how creatives can use an art agent. We'll also cover the benefits of in-house sales team and the evolving impact of AI on art and business.

Today’s episode is brought to you by our Proof to Product LABS coaching program. This is a coaching program specifically built for product-based business owners, with members from across industries and across the globe. We have member-only events inside of LABS, so request your invitation to join below!

REQUEST YOUR INVITATION

You can view full show notes and more at http://prooftoproduct.com/376

Quick Links:

Free Wholesale Audio Series

Free Resources Library

Free Email Marketing for Product Makers

PTP LABS

Paper Camp