Music Ally Focus Music Ally Focus #55: developing a new generation of African music entrepreneurs – with Music Business Academy for Africa's Godwin Tom and Elizabeth Sobowale.
We warmly welcome Godwin Tom and Elizabeth Sobowale to talk about developing the next generation of music industry executives in Africa. They oversee Music Business Academy (MBA) for Africa – a training program that aims to develop that next generation. Godwin is CEO of iManage Africa and Elizabeth is Programme Director of MBA for Africa, which has developed the program in partnership with Music Ally and Dr. Carlos Chirinos of the Music Business Department at the New York University.
Runs between July and November 2022, the program will teach students about a range of music business trends and technologies, as well as giving them hands-on experience in releasing and promoting music to create sustainable careers for artists.
We wanted to talk to Elizabeth and Godwin about the changes they have seen in the African markets, the kind of training and education needed to develop the people who work in the industries there, and their thoughts on the future of the African music industry – and the music itself.
Music Business Academy for Africa: https://musicbusinessafrica.org
Godwin Tom: https://www.instagram.com/godwintom
Elizabeth Sobowale: https://www.instagram.com/elizabeth_sho
CIIF Africa: https://www.instagram.com/ciif.africa
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