Jeni Britton Bauer, founder and Chief Creative Officer, Jeni’s Splendid Ice Creams: “Sometimes the things that seem like your disadvantages can be your advantages.”

Jeni Britton Bauer eats ice cream every single day. While that's become a quarantine habit for a lot of us, it's actually a key component of Jeni's job. That’s because she’s the founder and chief creative officer of Jeni’s Splendid Ice Creams, an artisanal ice cream company she started after dropping out of Ohio State. Jeni joined us this week to tell us why dropping out was the best thing she ever did. And how her hustle in the early days helped her create an ice cream empire. 

In this episode, Jeni shares why she knew she would be an entrepreneur when she was a kid (4:32), how her experiences starting out taught her how to run a business (11:27), and what it’s like to navigate a team through crisis (24:38). 

Stay tuned at the end for a spotlight on Sea Star Beachwear, a company making neoprene shoes and accessories so you can get your feet wet.

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