In this insightful episode of "The Brand Called You," Michael Egan, PhD, CEO of Michael Egan Marketing, Inc., shares his extensive knowledge of the intersection of marketing and healthcare. Egan discusses the vital role of trust in branding, the common mistakes companies make in their marketing strategies, and the importance of ethical standards. He also offers valuable advice for new marketers, emphasizing the power of listening, learning from mistakes, and asking the right questions.
00:40- About Michael E Egan
Michael is the Chief Executive Officer of Michael Egan Marketing Incorporated.
He is a marketing wizard, focused on extracting opportunity through a better understanding of what markets need and expect.
He brings deep experience in a variety of sectors including healthcare, medical devices, technology, and telecommunications to help organizations better serve all their stakeholders.
The Brand Called You