28. The Sales Kickoff: What other sales leaders are doing w/ John Kaplan

There’s no doubt that next year’s SKO will be different from years past. In this episode, we sat down to discuss how some of the sales leaders we work with are approaching their sales kickoffs. Many of them are shifting to sales initiatives. In this episode, we cover:    - 3 key, sales execution areas of focus for sales leaders who are looking to improve their sales team’s ability to compete    - How sales leaders are moving forward with virtual, sales training engagements and the outcomes they’re able to achieve as a result   - How to move forward with a virtual event that’s still just as engaging, relevant and valuable for your sales organization   - The mindset elite sales leaders are using to determine what’s best for their sales organization right now   Check out this and other episodes of The Audible-Ready Podcast at Apple Podcasts, Spotify, or our website.   Here are some additional resources focused on Shifting the SKO Aligning With the Buyer's Changing Needs Podcast https://apple.co/31spJrV Reframing Your Buyer Message for What’s Happening Right Now https://bit.ly/2EwbBVV What Sales Leaders Are Doing to Recover & Driver Revenue eBook https://bit.ly/3gxyZz6 Sales Strategies Achieving Results Right Now https://bit.ly/32ttKeN Making MEDDICC Work Podcast https://apple.co/3llvXBW Top Sales Negotiation Resources https://bit.ly/3lmNeug Negotiation FAQs & Best Practices Podcast https://apple.co/3gqxgf2