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Landing Pages: Overlooked Growth Lever
- Landing pages are the most overlooked growth lever by many brands.
- Without an optimized post-click experience, even the best ads won't convert efficiently.
Understanding Marketing Funnels
- There are two main funnels: educating customers on the need for a product and showing why your product is the best option.
- Understanding which funnel your audience is in shapes your landing page strategy.
Use Hero Bundle Landing Pages
- Create hero bundle landing pages showcasing a specific product bundle with clear benefits and strong social proof.
- These pages can significantly boost conversion rates and provide a red carpet experience for customers.