To kick off 2024, we’re back with a fresh new series called "The Real Cost Of”.  Because let’s be real, we’re all tired of the smoke and mirrors. In this series, I’m giving you the unfiltered truth about the REAL costs of building and growing a service-based business. (And it’s not just about the money, it’s about everything else this journey can cost us.) In this first episode, I’m sharing the surprising costs of growing a service business including: 

• The distinction between cost and price in business.

• Why the "real cost" is about way more than the money you spend. 

• The myth of "client attraction" and why you can’t just wait for clients to come your way.

• The emotional and energetic costs of dealing with clients and the importance of setting boundaries.

• The personal trade-offs you make for freedom and flexibility when running a service business.

• How you can protect against the emotional, energetic and physical costs of growing a service business. 

For detailed show notes and links to everything in this episode, please visit bsfreebusiness.com. To stay in the loop by email, sign up for updates at https://bsfreebusiness.com/newsletter/ Be sure to subscribe to ensure you don’t miss the next episode in this series.