Mental Selling: The Sales Performance Podcast

Ep 083 Igniting Confidence in Sales

14 snips
May 16, 2024
Meshell Baker, a transformative keynote speaker and chief confidence igniter with over 20 years in sales, shares her insights on the pivotal role of confidence in sales success. She emphasizes the importance of clarity in purpose and authentic selling as a means to build trust with customers. Meshell highlights how active listening uncovers client needs, while reflection and resilience are essential for overcoming challenges. Her strategies promote a value-first approach, fundamentally changing how sales professionals connect and thrive.
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INSIGHT

Clarity of Purpose

  • Lack of confidence in sales often stems from a lack of clarity about one's purpose.
  • Tying your sales role to a greater "why" strengthens resilience and helps handle rejection.
ADVICE

The Five P's of Excellence

  • Define the purpose of every meeting from the buyer's perspective, focusing on their needs and desired outcomes.
  • Consider the product/outcome, people involved, process, and preparation for each sales interaction.
INSIGHT

Value First

  • Customers buy from people they know, trust, and respect, not just products.
  • Focusing on providing value first builds those relationships and leads to financial success.
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