This episode is a paid partnership with Shannon Weinstein. Sponsored content helps support our podcast and continue bringing valuable insights to our audience. Business metrics used to freak me out, but thankfully I’ve discovered some approachable ways to gain insight into that valuable information. I’m joined by Shannon Weinstein, founder of Fitnancial Solutions, which is an accounting, tax strategy, and coaching firm for entrepreneurs who want more perspective and less paperwork when it comes to their finances. 

In our conversation, we break down what a fractional CFO is and how they can help business owners turn data into decisions. Shannon shares her advice for anyone who feels overwhelmed and disempowered with their finances, particularly for newer entrepreneurs. She also covers what’s included in her Business Financial Quickstarter course and an amazing offer she has for all the Earn Your Happy listeners! 

IN THIS EPISODE, WE TALK ABOUT:

• How to know when you’re ready to start working with an accountant or fractional CFO 
• Tips to find the right financial expert for your business
• The income goal that Shannon recommends achieving before hiring an accountant 
• Mindset tools to detach your metrics from your identity and self-worth 
• Tangible ways to set up a solid bookkeeping strategy and grow more sustainably this year 

RESOURCES

• Get $50 off the Business Financial Quickstarter course at keepwhatyouearn.com/lori and use code LORI at checkout!  
• Come join us on the GrowthDay app!: growthday.com  
• Sign up for The Spritz newsletter at litepink.com!
• Text DAILY to 310-496-8363 for daily manifesting affirmations and journal prompts. 

CONNECT WITH SHANNON

Learn more about Shannon’s offerings: fitnancialsolutions.com

Follow Shannon: @shannonkweinstein 

Listen to Keep What You Earn   

CONNECT WITH LORI

Follow me: @loriharder

Follow Lite Pink: @drinklitepink

Follow Earn Your Happy: @earnyourhappy

Follow Girlfriends & Business: @girlfriendsandbusiness

Listen to Girlfriends & Business