Avalon is driven, creative, and… can’t meet a deadline to save her life. In her defense, she’s a card-carrying member of the gig economy, juggling a complicated schedule as a DJ and visual artist. Avalon’s tried to organize her life using a bullet journal, but procrastination keeps getting in the way of her career pursuits. On this episode of How To!, the second in a two-part series on time management, we talk to Christopher Cox, author of The Deadline Effect: How To Work Like It’s the Last Minute Before the Last Minute. He explains why concrete deadlines, the shorter the better, can actually help Avalon’s creativity. And he gives all of us tips on how to set the perfect deadline—and never miss it.

If you liked this episode, check out the first in our series: “How To Ditch Your Distractions Once and For All.”

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