Deep Dive with Ali Abdaal

How To Build An Online Community - Jay Clouse

950 snips
Apr 25, 2024
Guest
Jay Clouse
In this conversation, Jay Clouse, founder of Creator Science, discusses the art of building online communities. He dives into his membership model, 'The Lab,' sharing insights on nurturing member engagement and effective onboarding. Jay emphasizes the importance of crafting unique experiences to stand out, while also tackling common pitfalls in community building. He advises on pricing strategies, sales pages, and delivering consistent value to retain members. Clouse's expertise shines as he illustrates how strong initial interactions can foster lasting connections.
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ANECDOTE

Jay's Start

  • Jay Clouse's path to Creator Science began in startups, inspired by dormmates.
  • He transitioned to content creation, realizing writing was a product he could control.
INSIGHT

Community vs. Trends

  • Online communities are becoming popular for monetization, similar to dropshipping or affiliate marketing.
  • Many poorly executed communities will likely fail, leaving only high-quality ones.
ADVICE

Best Community

  • Focus on making your community the best possible experience for members.
  • People will eventually reduce their memberships to only the most valuable ones.
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