

Creating Spaces with Purpose: Balancing Aesthetics, Functionality, and Investment – Antonia Botero - Principal @ MADDPROJECT
Feb 12, 2025
Antonia Botero, Principal at MADDPROJECT and an expert in architecture and historic renovations, shares her insights into the evolution of architectural taste. She discusses the importance of intentional design, especially in transforming hotel interiors through thoughtful exteriors. Antonia recounts her experience with the TWA Hotel, navigating complex challenges while blending history with modernity. She also emphasizes empathy in team management and reveals her favorite hotels that exemplify design excellence, making for a captivating conversation on creating purposeful spaces.
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Developing Taste
- Taste is refined through exposure to diverse designs and experiences.
- Honest self-reflection on what feels good enhances personal taste.
Connecting Interior and Exterior
- Consider the building's exterior when designing the interior for a cohesive guest experience.
- Intentionally matching or contrasting the interior and exterior can create a powerful impact.
Early Career Experiences
- Antonia Botero's first job exposed her to diverse projects, from historic preservation to new construction.
- This experience solidified her desire to transition from architecture to development.