#418 - Biggest Takeaways from the P3 Marketing Summit (Salt Lake City)

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This week's episode is brought to you by: MARGIN EDGE

Take control of your costs with using MarginEdge. Best of all? No contract. No setup fee. Free and unlimited training and support. 

VISIT: marginedge.com/chip

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This week's episode is brought to you by: INKIND

To the over 1,800 U.S. restaurant owners who have been funded by INKIND, it is the source of capital that takes a lot of the pain out of starting and running a restaurant, ultimately helping their dreams come true.

VISIT: https://www.inkind.vip/restaurantstrategy

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The 2025 P3 Marketing Summit happened last week in Salt Lake City, UT and by all estimations it was a HUGE success. 100+ restaurant owners and operators from all over the country descended upon the city to level up and learn the keys to successfully marketing their restaurants. These were my 6 big takeaways: 

1. You must have a fundamental understanding of marketing in order to succeed.
2. Marketing is a series of little moves; there is no silver bullet.
3. It might feel like there should be more to it, but there isn’t. It's just blocking and tackling. 
4. Purchase intent is everything, whihc is why Google is the center of our ecosystem.
5. Your website needs to be streamlined and easy for people to take action! 
6. Owners are looking for partners they can trust, companies that can provide solutions!

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The first marketing dollars you spend should be on Google Search Ads and Meta Ads. Why? Because you can measure the results and prove that they work. We're currnetly working with 25 restaurants all over the country. Are you curious to learn more about the Restaurant Strategy Agency?

Email me to start a conversation: chip@chipklose.com