The dot-com era saw the failure of numerous startup companies due in part to the strategy of copying and pasting existing business models, created for the offline world, to the Internet. To achieve market dominance and beat out incumbents, companies need to create an innovative business model that is designed to scale alongside your company. Greylock PartnerJerry Chen and entrepreneurChris Yeh share advice on how to avoid growth limiters, target the right customer and build defensible moats. This episode of Greymatter is the second in a five-part series on “blitzscaling” where general partners from Greylock discuss their experience building tech companies from startup to scaleup. The themes of these episodes are covered in Chris Yeh and Reid Hoffman's new book, Blitzscaling: The Lightning-Fast Path to Building Massively Valuable Companies.

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