Consulting Success Podcast

Selling Consulting To Fund New Software With David Jenyns: Podcast #121

Jan 13, 2020

Learn from David Jenyns about transitioning from services to products in consulting. Discover how to accelerate success through content and navigate the evolving SEO landscape. Explore strategic partnerships for client acquisition and the benefits of systemization in enhancing business profitability.

39:28

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Episode guests

David Jenyns

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Episode notes

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Quick takeaways

Transitioning from service-based to product-based model for business growth.

Leveraging content marketing strategies and diversified marketing approach for SEO business success.

Deep dives

Transition from Stock Trading to SEO Business

David transitioned from being a marketing guy in stock trading courses to owning a successful SEO business. He leveraged skills developed in a competitive stock market field into a digital agency, focusing on helping small businesses achieve results in SEO and online visibility. His approach involved focusing on search engine optimization, strategically selecting domain names, and expanding into different online channels for lead generation, such as AdWords and YouTube.

Introduction

2min

Transitioning from Stock Market to SEO Consulting

7min

Accelerating Success with Paid Content Exposure

8min

Transitioning from Involvement to Delegation in Consulting Business

4min

Creating Leverage and Transitioning to Product-Based Business

13min

Exploring Strategic Partnerships for Client Acquisition

2min

If you into being a consultant and advisor, you need to know how to provide services to your clients. Our guest for today is business owner and consultant David Jenyns. David started his SEO business fourteen years ago providing done-for-you services to clients in the areas of video production, SEO services, and systems and processes. In this episode, host Michael Zipursky talks with David about his shift from a services business to a product-based business and why selling consultation work is a great place to get started to do an SEO business. Diving into how you can provide the right services for your clients, David highlights the value of content and shares what you can do to accelerate your success through content as well as what’s working right now with the changes in the SEO landscape.

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Consulting Success Podcast

Selling Consulting To Fund New Software With David Jenyns: Podcast #121

Episode guests

Podcast summary created with Snipd AI

Quick takeaways

Deep dives

Transition from Stock Trading to SEO Business

Client Acquisition and Business Growth Strategies

Content Marketing and Paid Advertising Insights

Transitioning to Product-Based Business and Scaling Operations

Remember Everything You Learn from Podcasts