HowToBBQRight

Best Tailgate Foods, Dip Recipes & BBQ feat. ICookYouLook

15 snips
Aug 15, 2025
Join a lively conversation with Austin Dennis as he unveils the secrets behind the best tailgating foods and his favorite BBQ dishes. Discover why some recipes don't go viral and hear about his culinary journey during the pandemic. The hosts explore the rich culture of Southern food, including unique flavors found in gas stations and the charm of New Orleans cuisine. Plus, get the scoop on Austin’s new BBQ sauce and how LSU fans bring warmth to the football scene. It's a delightful blend of food, fun, and friendly rivalry!
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ANECDOTE

From Hobby To Authentic Creator

  • Austin started making content during COVID after buying a pellet grill and learning techniques from creators like Malcolm Reed.
  • He discovered his natural voice (“What the hell is going on”) and grew by being authentic to his audience.
ADVICE

Follow Audience Signals

  • Let your audience tell you what they want and adapt your content accordingly to grow engagement.
  • Pay attention to comments and repeatable cues that become part of your brand identity.
ANECDOTE

Viral Moment Changed Everything

  • Austin remembers the first viral video that suddenly drove millions of views and a flood of comments.
  • That early virality forced him to learn to handle negative feedback and build thicker skin.
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