Talking to Ourselves cover image

Talking to Ourselves

Mike Byrne

Jul 10, 2018
Mike Byrne, Founding Partner and Global Chief Creative Officer of Anomaly, discusses his career in the advertising industry, the challenges and joys of being a founding partner, the importance of connecting with influential people, leaving Nike, and launching a cannabis products company. He also highlights the importance of building trust in client relationships and the art of selling ideas, including their experience pitching to Levi's.
01:14:45

Episode guests

Podcast summary created with Snipd AI

Quick takeaways

  • Building trust with clients by being proactive and going above and beyond is crucial for success in the advertising industry.
  • Taking mental breaks and striving for authenticity in client relationships contribute to a comfortable and productive working environment.

Deep dives

Investing in Creative Potential and Building Trust

To build trust with clients, Mike Byrne believes in being proactive, thinking about their business, and demonstrating a willingness to go above and beyond. He understands the pressures and challenges that CMOs face, and aims to get them promoted and make them look great. Building strong relationships and trust is a priority for him.

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