Growth In Reverse (Newsletter Growth & Email Marketing)

The Wildest Newsletter Growth Strategies From 3,000 Hours of Research (#001)

54 snips
Dec 4, 2024
Dive into the unconventional strategies for newsletter growth, uncovering Codie Sanchez's playbook on acquiring existing newsletters for audience expansion. Discover how an anonymous car dealership guru built a massive following using insider knowledge. Explore daily growth tactics and the significance of social proof in converting engagement into subscriptions. Learn from successful creators like Ali and Justin Welsh about leveraging platforms like LinkedIn and video collaborations to enhance audience engagement and monetizing unique processes.
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ANECDOTE

Codie Sanchez's Newsletter Acquisition Strategy

  • Codie Sanchez bought newsletters, positioned her own as a sponsor, and siphoned subscribers.
  • She then resold the newsletters, treating it like a private equity play.
ANECDOTE

Car Dealership Guy's Anonymous Growth

  • Yossi Levi (Car Dealership Guy) built a large following anonymously by sharing insider information about the car industry.
  • This allowed him to share information without professional repercussions.
ADVICE

Intentional Daily Growth

  • Set smaller, daily goals to make larger goals seem less daunting.
  • Ali from First 1000 aimed for six subscribers a day to reach his goal of 1,000 in six months.
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