Jodi Daniels is the Founder and CEO of Red Clover Advisors, a boutique data privacy consultancy and one of the few certified Women’s Business Enterprises focused solely on privacy. Since its launch, Red Clover Advisors has helped hundreds of companies create privacy programs, achieve GDPR, CCPA, and US privacy law compliance, and establish a secure online data strategy that their customers can count on. 

Jodi is a Certified Informational Privacy Professional (CIPP/US) with over 20 years of experience helping a range of businesses—from solopreneurs to multinational companies—in privacy, marketing, strategy, and finance roles. She has worked with numerous companies throughout her corporate career, including Deloitte, The Home Depot, Cox Enterprises, Bank of America, and many more. Jodi is also a national keynote speaker, a member of the Forbes Business Council, and the host of the She Said Privacy, He Said Security podcast.

Two-thirds of Americans don’t trust companies today. On the other hand, 80% of consumers will do more business with a company that they do trust. So, how can you effectively build credibility that leads to greater trust and improved business from your customers?

According to Jodi Daniels, the Founder and CEO of Red Clover Advisors, consumers want more transparency about exactly what is happening to the information that they are sharing with companies online. This is where privacy notices come in. Not only is a privacy notice a legal requirement, but it is also the perfect way to build greater credibility and trust with the customers that are visiting your website.

Tune in to this episode of the She Said Privacy, He Said Security podcast as Jodi Daniels, the Founder and CEO of Red Clover Advisors, is joined by John Corcoran of Rise25 Media. Jodi dives into the subject of privacy notices and the importance of having a privacy professional review yours. You’ll hear about what a privacy notice should contain, the laws it needs to comply with, and the consequences of failing to meet these requirements. Stay tuned!