Tech for Non-Techies 186. Why the Design Thinking market is growing & how to benefit
The Design Thinking market is predicted to grow 5x more than the US economy in 2024. This is because C Suite decision makers are choosing to buy design thinking and innovation services.
Listen to this episode to learn how to make the most of this trend for your careeer, whether you're a corporate leader, a start-up founder, a strategic advisor or an investor.
In this episode, you will learn:
- Why the Design Thinking market is growing
- Who the key Design Thinking market participants are (clue: it's not just designers)
- Why leaders are hiring more designers and innovation agencies
- Three steps to make the popularity of Design Thinking work for you
This is part 3 of the 2024 tech predictions mini-series.
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Design for GrowthResources mentioned in this episode:
Market Research Guru: Design Thinking industry research report
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