In this episode of "The Bathroom Break", Jay Schwedelson and Daniel Murray from The Marketing Millennials continue their series on email marketing tips to get your emails opened.
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Best Moments:
(00:57) Using targeting and personalization in subject lines to speak directly to your audience
(03:02) Avoiding fake-sounding personalization like "Hi [First Name]"
(04:16) Using brackets at the start of subject lines to make it stand out
(05:40) Using ellipses at the end of subject lines to create intrigue...
(07:27) Leveraging pain points and interests in subject lines to connect with your audience
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Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold