The Overland Journal Podcast Made in the West: American Innovation in Overlanding
Jul 3, 2025
Graeme MacPherson is from Go Fast Campers, creating ultra-light pop-up campers, while Matt Linder is CEO of Truckhouse, known for innovative composite monocoques. They discuss how American manufacturing is reshaping overlanding products, focusing on lightweight designs and community-driven innovation. The conversation highlights the importance of mindful consumption and the resurgence of skilled trades in the industry. Sinway Xavier, a world-renowned photographer, adds his perspective on capturing the spirit of adventure that these products enable.
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Rise of American Overland Innovation
- American innovation in overlanding is growing strong with brands like GoFastCampers and TruckHouse leading the way.
- Domestic manufacturing allows for thoughtful, high-quality design that is practical and not overdone.
Minimalist Design Increases Fun
- Minimalist design enhances fun by encouraging carrying less gear.
- Carrying less stuff lets you enjoy travels more, echoing the philosophy of bike and dirt bike travel.
Lightweight Setup Saves Pounds
- Sinway switched from a heavy rack and rooftop tent setup to a lightweight GoFast Camper and Goose Gear system.
- This change saved him close to 250 pounds, improving his overlanding experience.