Working Hard with Grace Beverley
Ep. 98 I Started A New Company!! Meet The Founders Of Retrograde
Jul 29, 2024
Jake Browne and Gary Meehan, co-founders of Retrograde, dive into their journey of building an AI platform tailored for content creators. They discuss the pressing need for innovation in the creator economy while sharing their personal transitions to entrepreneurship. The duo emphasizes simplifying brand deal negotiations and promoting fair compensation for creators. They also tackle hurdles in talent representation and highlight the importance of a positive mindset in navigating challenges, all while inviting listeners to join the Retrograde waitlist.
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Quick takeaways
- Retrograde aims to democratize the creator economy by providing AI-driven support, offering creators a streamlined, efficient alternative to traditional agencies.
- The founders propose a fairer commission structure that allows creators to retain more of their earnings while still benefiting from quality services.
Deep dives
Founding Journey of Retrograde
The discussion revolves around the inception of Retrograde, an AI-driven tech startup aimed at transforming the creator economy. The founders initially recognized a gap in the current agency model, where many content creators felt underserved by traditional talent agencies. By leveraging AI, they propose to streamline communication and management, creating an efficient alternative that aligns more closely with the needs of contemporary creators. This approach aims to offer creators a more immediate and personalized service, contrasting sharply with the conventional methods of talent representation that can be slow and impersonal.
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