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Process can sometimes hinder the creativity and innovation of the highest performers in a company. The fear of failure and the desire for consistency often lead to the introduction of strict processes that limit the potential of these individuals. To foster innovation, it is crucial for managers to recognize and support the high performers who can thrive without heavy processes. This requires giving them air cover and accepting the organizational costs associated with accommodating their unique needs.
Introducing process is essential for reducing variance and setting standards within an organization. However, it is crucial to establish a minimum viable process that provides a framework without stifling creativity and individuality. This allows talented individuals to go beyond the expectations and templates while ensuring that essential goals, missions, and strategies are taken into account.
When developing products, it is important to focus on the best users rather than designing for the worst users. By prioritizing the needs and preferences of the most enthusiastic and capable users, companies can create a better user experience and avoid compromising the product with unnecessary features or complexities. This approach enables teams to optimize flows and onboardings for the target audience and gradually expand to address other user segments.
To foster creativity and encourage big thinking among teams, companies should create moments that give employees permission to think bigger. This can be achieved through team charters that include a section for thinking beyond the list of tasks, as well as the tradition of soliciting 'Crazy Ideas' from the organization. By providing dedicated time and platforms for employees to think bigger, companies can inspire innovation and generate ideas that can make a significant impact on the business.
Two essential aspects of a successful work culture are embracing failure and allowing employees to focus on important work. Embracing failure involves celebrating and learning from failures, such as sharing failure learnings with the organization or presenting failures at all-hands meetings. To prioritize important work, companies should allocate resources, such as time and funding, to strategic initiatives that go beyond day-to-day tasks. By finding the right balance between addressing urgent matters and creating space for long-term thinking, companies can enhance productivity and foster a culture of growth.
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Eeke de Milliano is the Head of Product at Retool and a former product lead at Stripe. In this episode, we discuss how any team can become an innovation machine. We talk about how a culture of writing led to a team of rigorous thinkers at Stripe. We cover tactics to breed innovative teams that you can replicate at your own company: From embracing retrospectives to creating systems that give individuals the "permission to think big". Eeke shares her framework for prioritizing resources between core products, strategic initiatives, and big bets, and how it helped Retool launch three new products in a year. She also gives a comprehensive overview of the right level of process for companies of different sizes, and how to build a talent portfolio.
Find the full transcript here: https://www.lennysnewsletter.com/p/how-to-foster-innovation-and-big
Where to find Eeke de Milliano:
• Twitter: https://twitter.com/eekedm
• LinkedIn: https://www.linkedin.com/in/eeke-de-milliano-3b05a629/
Where to find Lenny:
• Newsletter: https://www.lennysnewsletter.com
• Twitter: https://twitter.com/lennysan
• LinkedIn: https://www.linkedin.com/in/lennyrachitsky/
Referenced:
• Snir Kodesh on LinkedIn: https://www.linkedin.com/in/snirkodesh/
• Stripe: https://stripe.com/
• Stripe’s operating principles: https://stripe.com/jobs/culture
• Retool: https://retool.com/
• Brian Krausz on LinkedIn: https://www.linkedin.com/in/bkrausz/
• Retool Workflows: https://retool.com/products/workflows/
• Retool Mobile: https://retool.com/products/mobile
• Retool Database: https://retool.com/products/database
• Ian Leslie on “Being Human in the Age of AI”: https://www.econtalk.org/ian-leslie-on-being-human-in-the-age-of-ai/
• Claire Hughes Johnson on LinkedIn: https://www.linkedin.com/in/claire-hughes-johnson-7058/
• Scaling People: Tactics for Management and Company Building: https://www.amazon.com/Scaling-People-Tactics-Management-Building/dp/1953953212
• Linear: https://linear.app/
• Bird by Bird: Some Instructions on Writing and Life: https://www.amazon.com/Bird-Some-Instructions-Writing-Life/dp/0385480016/
• Lex Fridman Podcast: https://lexfridman.com/podcast/
• EconTalk: https://www.econlib.org/econtalk/
• The White Lotus on HBO: https://www.hbo.com/the-white-lotus
• Gong: https://www.gong.io/product-demo/
• FullStory: https://www.fullstory.com/
• Rewind: https://www.rewind.ai/
In this episode, we cover:
(00:00) Eeke’s background
(03:36) Eeke’s time at Stripe
(08:58) Why Stripe didn’t add PMs until hitting around 100 employees
(11:03) Why being a PM is not for everyone
(12:22) Stripe’s internal culture guide
(17:36) Stripe’s operating principles
(20:52) Why isn’t every team innovative?
(23:21) Retool’s “crazy ideas” list
(27:27) How to cultivate a failure-safe space
(28:47) Fostering risk-taking and innovation
(32:03) The three products Retool launched this year
(35:06) How Retool was able to launch several products at once
(38:00) The amount of process needed through different stages of growth
(45:37) Why you should build products for your “best users”
(47:34) Build the scooter, not the axle (why you should make something simple but functional first)
(48:37) The 70-20-10 framework for investing resources and time
(49:57) Finding time for maintenance and bug fixes
(50:59) How Retool’s PMs keep close to customers
(53:29) Building product in a sales-led org vs. product-led growth
(56:10) The product talent portfolio: how to build diverse, balanced teams
(58:43) Lightning round
Production and marketing by https://penname.co/. For inquiries about sponsoring the podcast, email podcast@lennyrachitsky.com.
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Listen to the best highlights from the podcasts you love and dive into the full episode