The GaryVee Audio Experience The Future of Content Creation: Embracing Social Shopping and Live Selling
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Nov 14, 2024 Discover actionable strategies for local businesses to thrive using social media, especially through low-budget Facebook and Instagram ads. Learn how platforms like Whatnot are revolutionizing social shopping and creating new brand opportunities. The importance of resilience in content creation is highlighted, along with tips for leveraging TikTok and YouTube for engagement. Navigate the challenges of evolving as a creator while emphasizing quality content over follower count. Plus, explore personal journeys and monetization avenues for sustained success.
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Local Business Advertising
- Use Facebook and Instagram ads to target customers within a five-mile radius of your business.
- Low-budget ads ($50-$200) on these platforms offer a significant opportunity for local businesses.
Social Shopping vs. Local Ads
- Platforms like Whatnot expand brand reach beyond the local community but are not ideal for local targeting.
- Social shopping allows for broader product sales, but local businesses should prioritize local advertising.
Building a Brand with Social Media
- Leverage social media content creation (TikTok, YouTube Shorts) for building a brand from scratch.
- Even simple content can go viral and change everything; consistency is key.