Behind the Brand with Bryan Elliott
What If You Knew Your Business Would Fail? | Seth Godin | Podcast series / Marketing
Oct 6, 2023
Seth Godin, bestselling author, talks about creativity and the fear of failure in business. He discusses the importance of targeting a small audience and shares his struggles with replicating past success. The podcast also explores the story of a famous author who struggled to surpass her previous book and emphasizes the value of being present and embracing the process.
08:08
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Quick takeaways
- Experimentation and innovation are essential for growth, as learning from failures leads to valuable lessons and growth.
- Focusing on being the best version of oneself in the present moment and creating new original work is more important than trying to recreate past successes.
Deep dives
Importance of Experimentation and Innovation
The podcast emphasizes the significance of experimentation and innovation in personal and professional growth. It encourages individuals to embrace the practice of trying new things and iterating constantly. The speaker shares personal examples of experimenting regularly and being wrong almost every day. They highlight the value of learning from failures and the importance of showing up and taking action. The podcast suggests that innovation should be a frequent consideration and that even small errors of omission can lead to valuable lessons and growth.
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