287: My MAGIC Framework for Hosting Workshops That Sell
Jun 24, 2025
This discussion reveals how live workshops can significantly boost your business revenue. Learn about the transformative experience of hosting a $10K hour that reshaped one entrepreneur's journey. The MAGIC framework is unveiled, offering a step-by-step guide to design workshops that truly resonate. Gain insights into overcoming fear and building confidence while presenting. Plus, discover AI prompts to help you create your own high-converting workshops today!
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Carrie's $10K Webinar Breakthrough
Carrie Green recounts making $10,000 in one hour on a webinar, realizing the power of live workshops.
She started nervous but grew confident, using workshops extensively for business growth since 2012.
volunteer_activism ADVICE
Magnetic Workshop Intros
Use a magnetic hook to draw your audience in with a powerful intro connecting to their struggles and dreams.
Share your story and credibility early to help attendees feel understood and excited to stay.
volunteer_activism ADVICE
Anchor Value With Three Points
Anchor your workshop value by sharing three key points, mistakes to avoid, or steps to follow.
Keep content simple, inspiring, and full of examples, quotes, or stories to engage and empower your audience.
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Atomic Habits by James Clear provides a practical and scientifically-backed guide to forming good habits and breaking bad ones. The book introduces the Four Laws of Behavior Change: make it obvious, make it attractive, make it easy, and make it satisfying. It also emphasizes the importance of small, incremental changes (atomic habits) that compound over time to produce significant results. Clear discusses techniques such as habit stacking, optimizing the environment to support desired habits, and focusing on continuous improvement rather than goal fixation. The book is filled with actionable strategies, real-life examples, and stories from various fields, making it a valuable resource for anyone seeking to improve their habits and achieve personal growth[2][4][5].
Myth
Laurence Coupe
If you've ever wondered how to actually make money in your business consistently, this episode is for you.
In it I’m breaking down the exact strategy that I’ve used to generate millions in revenue for the Female Entrepreneur Association: live workshops.
Inside this episode, you'll learn: ✨ Why live workshops are still one of the most powerful tools for online business growth ✨ The story behind my first $10K hour (and how it changed everything) ✨ The exact MAGIC framework I use to design workshops that convert ✨ How to move from fear to confidence and show up like a pro (even if you’re just starting!) ✨ AI prompts to help you plan your own high-converting workshop today