Climate Rising
How Sian Flowers Aims to Create a Low-Carbon Rose
Oct 25, 2023
This podcast explores the efforts of Kenyan company Sian Flowers to create a low-carbon rose by shipping them around the world by sea. It discusses the carbon footprint in the horticulture industry in Kenya, compares carbon footprints of different transportation methods, explores the challenges of shipping by air and ocean, and examines the marketing opportunities and risks of selling low-carbon products.
25:19
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Quick takeaways
- Cion Flowers, a Kenya-based company, is exploring strategies to reduce its carbon emissions and costs by shipping roses globally by sea instead of air, highlighting the potential benefits of shipping by ocean such as cost advantages and the ability to even out growing cycles.
- The podcast raises questions about marketing opportunities for low carbon roses and consumer perception of their freshness, acknowledging the challenges of consumer perception and the need to overcome skepticism about the freshness of flowers that have been in transit for longer periods.
Deep dives
The Carbon Footprint of the Flower Supply Chain
The podcast explores the carbon footprint associated with the global flower supply chain. It highlights the fact that the majority of cut flowers sold in the United States and Europe are imported from other countries, resulting in a significant carbon footprint due to transportation. The podcast discusses a case study on Cion Flowers, a company based in Kenya that grows and exports roses globally. The company is exploring strategies to reduce its carbon emissions and costs by tackling supply chain challenges. The case prompts students to compare the carbon footprint of air transportation versus ocean shipping.
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