Why I Want You to DOUBLE DOWN on Content | Forward Event

13 snips

Jul 26, 2022

In a vibrant keynote from the Forward Event in Las Vegas, the speaker dives into the significance of doubling down on content creation. They discuss leveraging underpriced attention to enhance visibility and share actionable strategies for a sustainable content model. Producing multiple pieces of content daily is emphasized as a key to success. The talk also touches on adapting to shifting platforms and maintaining a strong work ethic in the ever-evolving digital landscape.

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ADVICE

Content is King

Double down on content creation to succeed in your business.
Content is crucial, regardless of reputation or contacts.

INSIGHT

Vulnerability of Lack of Content

Not creating enough content leaves you vulnerable to competitors.
Embrace content creation to grow or maintain your market share.

ADVICE

Content Volume

Produce 10-20 pieces of content daily across various platforms.
Repurpose existing content; don't create everything from scratch.

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