Mind Pump: Raw Fitness Truth 2367: Five Factors All Online Coaches Need to Consider
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Jun 27, 2024 The rise of online coaching is booming, but it's not as easy as it seems. Coaches need a solid online presence to retain clients and deliver valuable programming. Starting with free coaching can help build a loyal client base. Community engagement is crucial, and simplicity in communication enhances effectiveness. As the fitness landscape evolves, focusing on quality interactions and impactful methods is key to sustainable growth.
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Explosions in Online Coaching
- Two explosions in online fitness coaching were observed, one driven by Instagram and the other by COVID-19.
- Many new online coaches lack practical experience, focusing on marketing over mastery.
Value Over Volume
- Focus on adding value to your current followers instead of chasing more.
- If your current followers aren't interested, gaining more won't solve the problem.
Treat Interactions Like Clients
- Treat every comment or interaction as a potential client walking into your business.
- Engage with them, offer free advice, and build value to convert them.