The Art of Selling Online Courses 223 How I Made $1 Million In 10 Months
30 snips
Jan 16, 2026 
Allie Bjerk, an expert in online courses and sales funnels, skyrocketed her business to $1 million in ten months by leveraging low-ticket 'tiny offers' and ads. She reveals how to attract buyers without freebies by focusing on quick wins. Allie shares her pricing strategy, highlighting how dropping her price tripled conversion rates. She discusses the importance of creative testing and targeting in ads while advocating for the power of live webinars over evergreen methods to convert higher-ticket clients. A must-listen for aspiring online creators!
AI Snips
Chapters
Transcript
Episode notes
Sell To Buyers, Not Just Freebies
- Allie grew her business by selling low-ticket products to cold audiences via ads instead of building a large freebie-driven audience first.
- Selling quick-win tiny offers unlocked rapid revenue and scaled her course business to $1M in 10 months.
Design Tiny Offers For Quick Wins
- Create tiny offers that solve micro problems and promise time savings to attract buyers who value results over free content.
- Use those quick wins to move buyers up the value ladder into higher-ticket programs.
From Failed Funnel To Calendar Hit
- Allie first sold a 365 live-stream idea calendar after a funnel product failed, and that product started converting strongly.
- Buyers of the calendar logically bought her sales funnel training next, proving placement and transformation matter.