Make Money as a Life Coach® Ep #366: Lessons From 10 Years in Business: Your Business is an Asset
Dec 17, 2025
Discover the revolutionary mindset shift that treats your business as a valuable asset rather than just a job. Embrace the early struggles and sacrifices necessary for growth, and learn why expanding your entrepreneurial skills is crucial. Understand how capacity, rather than time, leads to success and income. Explore the necessity of ongoing investment in your business and the creation of repeatable income-generating assets. Finally, prioritize your long-term vision over short-term comfort to secure your financial future.
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Treat Your Business Like A Baby
- Stacey Boehman reframes a new business as a baby that requires constant care and low expectations early on.
- That mindset prevents expecting immediate income and accepts short-term sacrifice for long-term growth.
Grow Capacity, Not Shortcuts
- Grow your capacity to handle uncertainty, time pressure, and emotional discomfort rather than looking for shortcuts.
- Do the hard work of creating time, resilience, and systems so you can scale your coaching business.
Walmart Job Funded Calm Growth
- Stacey shares working retail at Walmart while building her business so she could invest without desperation.
- That job funded her bills and allowed calm, confident client calls while she scaled her asset.