Insider Secrets to a Top 100 Podcast with Courtney Elmer | Podcasting Strategy for Business Growth

Why Your Social Posts Aren’t Driving Podcast Growth

Jul 23, 2025

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If you’re tired of posting content to social media trying to grow your podcast only to get four likes and no new downloads—the problem isn’t the algorithm. The problem is that you’re expecting social to drive podcast growth instead of letting your podcast drive your social strategy.

That's because social isn’t where people go to discover your podcast. It’s where they decide if they trust you enough to listen to your show in the first place. That's why in this episode, I'll show you how to reverse-engineer your social media strategy, using your podcast as the engine behind scroll-stopping short-form content that builds trust, keeps you visible, and shortens the path to sales.

So if you're ready to build an online presence that reinforces your podcast *and* the bigger message you’re here to share, hit play and let's dive in.

1:12 – Why Your Podcast Clips Get Ignored (Even When the Episode’s Good)

4:05 – Why Likes Won't Always Lead to New Listeners

6:20 – How to Turn One Episode Into 5 Posts That Build Trust

15:48 – The One Thing Every Social Post Needs to Drive Clicks to Your Podcast

18:10 – What Connor Price Gets Right About Content that Converts

Episode Links:

@ConnorPrice

Other Episodes You’ll Love:

Why Content Repurposing Doesn’t Work—and What to Do Instead
How Much Should You Actually Teach Inside Your Podcast Episodes?

→ This episode was recorded on the Deity VO-7U

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