Land of the Giants

One App Store to Rule Them All

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Oct 27, 2021
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ANECDOTE

Epic Games' Fortnite Showdown

  • Epic Games deliberately violated Apple's App Store rules to fight against the 30% commission on in-app purchases.
  • This led to Apple's removal of Fortnite from the App Store and subsequent legal battle initiated by Epic.
INSIGHT

Apple Controls User Interaction

  • Apple's tight control over the iPhone and App Store means it controls how users interact with the world.
  • This control extends beyond money to influence the economy and innovation.
ANECDOTE

Basecamp’s 'Hey' App Rejection

  • Basecamp's email app 'Hey' was rejected from the App Store because it didn’t use Apple's in-app payment system.
  • This rejection prevented the company from servicing its users the way it wanted.
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