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Apple Will Not Make Major Changes Until Someone Forces It
Apple won't make major changes until someone forces it, says horacio gutieres of spotifie. Apple has been exerting its power over the way mobile ads work. With its most recent operating system for the iphone,. forced web publishers and at makers to stop tracking users as they move from ap to ap. That means it's destroying ad targeting. It also undercuts a lot of other businesses that depend on digital ads - like maan pa who use ad tracking to sell hoodies on instagram.