
Breaking B2B - B2B Marketing & Demand Generation Podcast
#250 Why B2B Lead Gen Is For Sales (NOT Marketing) - Jessie Lizak
Jun 20, 2022
30:43
â–º How marketing keeps changing!
Jessie Lizak is CMO at BDEX & she's also Podcast Host @ Whiskey Wednesday & Deconstructing Data!
🎧 Have a listen to Jesie & Sam as they discuss their experiences & give you incredibly valuable tips, tools and insights that you can utilise, to skyrocket your own sales & biz! - In this episode we cover:
👉 Why lead gen is for sales
👉 What marketing should focus on for B2B
👉 What sales should focus on for B2B
👉 Why marketing should be more self-serve
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Never miss an episode + get free marketing tips + guides + bonus resources to your inbox every Monday: http://businessgrowth.email
JESSIE LIZAK
★ LinkedIn: https://www.linkedin.com/in/jessie-lizak/
★ Web: https://www.bdex.com/
Please check out our sponsors:
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Chili Piper - Advanced scheduling software that helps B2B revenue teams double their conversion rates, increase customer satisfaction, and reach new levels of productivity - https://www.chilipiper.com/bgs
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Web Choice - We Build Custom Websites & SEO Strategies That Generate Leads & Sales: https://www.webdesignchoice.co.uk/
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