Kickoff Sessions #291 Taki Moore - How to Build a $1M Coaching Business Without Sales Calls or Funnels
11 snips
Jun 4, 2025 
Taki Moore, a mastermind behind a $37M coaching business, discusses revolutionary strategies that eliminate the need for sales calls and complex funnels. He emphasizes marketing that stirs desire before pitching and reveals how to create offers that convert seamlessly. Taki shares insights on building 'brandwidth' to prepare clients for purchase, transforming content into buyers, and overcoming procrastination. His innovative frameworks focus on leveraging AI and designing engaging events that enhance client retention and motivation.
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From Sales Team to Chat Sales
- Taki Moore replaced a nine-person sales team with zero people and shifted to selling by chat rather than calls.
- Observing others successfully sell expensive products by chat changed his beliefs about what's possible in sales.
Offer Fast Mode For Buyers
- Offer a fast-mode buying option for customers ready to buy immediately.
- Avoid forcing all prospects into lengthy nurture or sales call funnels that create friction.
Marketing Solves Sales Problems
- Sales problems usually stem from marketing issues upstream.
- Building a strong brand and consistent marketing makes sales easier and less dependent on perfect offers or calls.
