Work Less, Earn More

Ep 262: How to Use YouTube to Grow Your Business (with Chelsi Jo)

12 snips
Jan 28, 2025
Chelsi Jo, a powerhouse entrepreneur and creator of Systematize Your Life, shares her journey of building a multi-six-figure business and her new focus on YouTube. She dives into practical strategies for creating high-quality videos efficiently. The discussion reveals the importance of consistency and optimizing content for growth. Chelsi emphasizes leveraging YouTube to connect with audiences and outlines key equipment tips for launching a successful channel. Listeners can expect actionable insights to streamline their content creation process.
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ADVICE

YouTube for Business Growth

  • Consider adding YouTube to your business strategy for increased discoverability.
  • YouTube's algorithm actively recommends videos, connecting viewers with content they'll enjoy.
ADVICE

Effective Content Repurposing

  • Repurpose long-form content (blog posts, podcasts) into other long-form content, like YouTube videos.
  • Avoid generic repurposing; create distinct content tailored to each platform.
ANECDOTE

The Importance of Video Quality

  • Gillian Perkins shares her experience with two YouTube channels, one unsuccessful and one successful.
  • Video quality was a key differentiator between the two channels.
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