Real Estate Rookie We’re in a “Buyer’s Market”…But Where Are the Real Estate Deals? (Rookie Reply)
Nov 21, 2025
In a current buyer's market, rookie investors face challenges in finding great real estate deals. They explore effective strategies for cold calling and leveraging MLS listings. The hosts discuss the trade-offs between cash flow and appreciation, debating if negative cash flow can be a valid investment strategy. They emphasize the importance of thorough analysis and personal financial tolerance when considering deals. Networking with wholesalers and refining deal evaluation are also key takeaways for aspiring investors.
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Measure And Improve Direct-To-Seller Work
- Do track and measure how much activity you put into cold calling and driving for dollars because volume matters deeply.
- Do refine and test scripts and talking approaches instead of winging calls to increase conversion rates.
Target Distressed Sellers, Not Beautiful Houses
- Do target the right properties while driving for dollars by capturing clear distress signals like overgrown yards, broken garage doors, or boarded windows.
- Do narrow your seller type (e.g., pre-foreclosure, out-of-state owners, elderly moving to assisted living) to focus outreach and save time.
Mine The MLS For Stale Listings
- Try scanning the MLS for listings that have been sitting longest and research why they haven't sold before making low offers.
- Try checking owner debt and motivation to identify sellers who may accept discounts.
